He’s Back And Better Than Ever – William Shatner Returns To Fight For …

“Priceline.com was looking for a celebrity spokesperson who was trustworthy, associated with futuristic things, and had appeal across multiple generations”

In his 10th year as celebrity spokesman for priceline.com , William Shatner returns this week in the first installment of a new series of commercials based on the karate-chopping, hard-bargaining Priceline … via PR-inside.com